Holiday Gift Guide
Sephora
2026
My Role: Graphic Design
Working alongside the Senior Art Director, I led the graphic design for Sephora Canada's Holiday Gift Guide, bringing The Perfect Find concept to life through a playful, discovery-led visual approach.
Inspired by the excitement and joy of finding the perfect gift, products were submerged in shimmering sequins, with distinct colour palettes defining each gifting category. This visual language carried throughout the guide, balancing tactile, editorial photography with thoughtfully designed product grids to accommodate items unavailable for the shoot.
The guide also marked the introduction of dedicated For Him and Korean Beauty spreads, expanding the gifting experience while maintaining a cohesive visual identity throughout.
3 million copies were sent out across Canada
Credits
Art Direction: Natalie Theron | Copy Writer: Carla La Marca | Director/Photographer: Adrian Armstrong
Producer: Fuze